In 2012 Laverys installed Qualflow’s Beer SellOff in a number of its bars. Michael Quigley & Paul Mallon, the bar managers at Laverys, selected the Qualflow system because of its ease of use and rapid payback. According to Michael:
"The simple operation of Beer SellOff allows our staff to focus on managing the selling off the beer that we normally lose due to line cleaning. Over the past 10 years, we have tried other beer saving equipment but found them to be complicated and time consuming, which meant they didn’t get used. The ease of use of Qualflow’s system means we have maximised the benefits of the Beer SellOff system from day one."
Laverys bar is one of Ulster’s iconic bars located in Belfast City. The Lavery family have owned and operated the bar since 1918. Laverys has a long tradition of delivering quality food and beverages. This tradition is reflected in Laverys commitment to working with its brewery supplier to ensure its beer-lines are regularly cleaned and maintained to the highest standard.
“Beer-line cleaning is now a profitable operation at Laverys because you sell more beer with clean beer-lines and Beer SellOff is eliminating the waste.”
Since SellOff was installed it has been used by senior and junior bar staff who have consistently managed to sell off 85%-90% of the beer in the lines. The potential saving at Laverys is currently running at 17.5 kegs per annum. As Paul Mallon explains “Beer-line cleaning is now a profitable operation at Laverys because you sell more beer with clean beer-lines and Beer SellOff is eliminating the waste.”
Following installation of the Beer SellOff system on 24 product lines the staff at Laverys implemented the first sell off on a Sunday evening after a busy weekend’s trade. All beer-lines were scheduled for a clean the next day. The shut down and sell off was managed by the bar manager. Initially duplicate product taps were shut down individually before finally selecting all product taps towards the end of the last-orders service period. On the first live test Laverys staff sold off ~ 90% or 160 pints of beer. This is beer that would normally be wasted as part of the line cleaning process.